Embracing the Future at Dreamforce 2024: Our Viewpoint on AI, Data and Trust

Article

August 21, 2024

Dreamforce Is Where Innovation Meets Inspiration

As a leading digital advisor for middle-market companies, Cherry Bekaert is excited to be a sponsor at Dreamforce 2024 and delve into the most recent technology innovations.

Dreamforce 2024, September 17 – 19 in San Francisco, is the annual gathering that brings together the global Salesforce Community for learning, networking, and philanthropy. It’s a celebration of Trailblazers and client victories, where individuals from all across the globe gather to discuss their experiences and gain knowledge from one another.

The focus of this year’s event is centered around the power of AI, the evolving landscape of data, and the importance of trust in today’s digital era. Cherry Bekaert will be at booth #1325 discussing our solutions in AI strategy and implementation, data visualization and automation, and carbon accounting with Net Zero Cloud.

Key Predictions and What To Expect at Dreamforce 2024

Embracing the Power of AI

AI is no longer just a buzzword; it’s now a reality that is transforming industries across the globe. At Dreamforce 2024, Cherry Bekaert will highlight its role in driving innovation and efficiency in business processes using the power of AI. We believe that AI’s potential extends far beyond automation — it’s a method for creativity, enabling organizations to uncover new levels of personalization, deeper insights and operational efficiency. From our perspective, the future of AI will empower organizations to leverage data-driven insights to make informed decisions, enhance customer experiences and stay ahead in a competitive market.

Evolving Landscape of Data

Data remains and will persist as the information source of organizations. As data volumes grow significantly, the challenge is in effectively harnessing and interpreting this information. At Dreamforce 2024, we look forward to having robust discussions on the latest and greatest advancements in data management, analytics, and the integration of AI to obtain practical insights from big datasets.

Our perspective of data is that organizations are not just ample with their data but also insight-driven. This means harnessing automation tools and platforms that enable seamless data integration, real-time analysis and user-friendly visualization. Additionally, pulling apart data silos and encouraging a collaborative environment will enable teams across various departments to make data-informed decisions that drive business success.

Importance of Trust

In a time when data leaks and privacy issues are becoming more prevalent, trust has become a vital component for business success. At Dreamforce 2024, we will highlight how we place an emphasis on building and maintaining trust with customers, partners and stakeholders. This involves not only ensuring strong data security and compliance but also fostering transparency and ethical practices in AI and data usage.

As stated earlier, we believe that trust is not just about safeguarding data but also about being responsible and transparent in how AI and data are used. This involves addressing biases in AI systems, ensuring data privacy and letting customers control what information they want to disclose. With trust, organizations can sustain long-term relationships that make your customers loyal advocates for your brand.

See You at Dreamforce!

We look forward to meeting you and discussing how we can help you on your Salesforce journey. Our industry-aligned, tailored solutions for the middle market will help your organization achieve sustainable growth.

Visitors at our booth can expect to learn how Salesforce solutions can transform business processes and improve customer experiences. We look forward to meeting you.